During the ten years I owned No Pudge!, every time I survived a disaster, or hit a huge homerun, someone would say to me "You have to write a book when this is done." Three years after I sold the company, my friend Steve started pushing me to do just that and last May, after two years of work and a lot of help and support from people too numerous to name here, I had a polished, edited, completed manuscript that I was incredibly proud of.
Now, after four months of trying to work within the system to find an agent and publisher, I have reached the conclusion that, as a first time, unknown author, I have about as much chance of getting my book picked-up by a top agency and publishing house, as I did getting my new, unknown fat free brownie mix into a major grocery chain. The last few months have left me feeling much like I did when waiting for the buyer from Publix or Wal-Mart to return my call. No Pudge! wasn't on their "radar screen", so they had little or no interest in it. I realized then, the only way to get their attention was to create consumer “buzz” and demand first. So, I put boxes of the mix into the hands of women that I knew would spread the word. It worked. By the time I sold NP, the mixes were on the shelves of almost every major grocery chain in the United States and Canada.
So, I've decided to go the self-publishing route, get the book into the hands of the women that I believe are my audience and let them do the rest. It worked with the brownies because they were a great product. If the book is good (and I think it is, but of course I'm incredibly biased!), I believe it’ll work again. It's going to be a real learning experience and I'm going to document the process, with all the warts and victories, on this blog. It's bound to be an interesting journey, the first step of which begins right here, right now. If you would please pass this post on to friends and family and ask them to come along, I would be very grateful. Subscribing is as easy as entering your email address at the top of the page. To comment, simply click on the link at the top of the email and it brings you back to the original blog and the comment link.
Thank you so much for your support. I'll keep you posted! :-)